Earned Media
Raise awareness for your brand, your company, yourself, and the issues you care about with high-level earned media campaigns that position you at the center of the conversation.
Earned media strategy
Broadcast booking (TV and radio)
Online and print placements
Op-ed editing and pitching
Podcasting
Events
Digital Marketing
Unlock the full potential of your work with powerful digital marketing campaigns. Reach target audiences through not only earned media outlets but also digital channels—from search engines to social media platforms.
Digital marketing strategy
Audit and benchmark analyses
Social media campaigns
Search engine marketing
Programmatic display advertising
Analytics
Lead generation
Email marketing
Communications Strategy
You know what you want—but you just need a co-conspirator to brainstorm the right path to get there.
Define organizational goals
Develop effective messaging
Content planning
Create an outreach strategy
Find appropriate angles / competitive advantage given market landscape
Align cross-functional teams to maximize impact
Publicity
Earned media
Marketing support
Consulting
Consider me an extension of your team.
Identify new audience development opportunities
Craft timely pitches
Strategize how to amplify your work in the media space
Maximize impact by striking synergies between earned media and digital marketing
Pinpoint areas of growth
Develop media strategy and tactics
Help navigate the complex and ever-changing shifts in the media landscape
Brainstorm pitching ideas
Training
Let's make the most of your on- or off-screen appearances and writing.
Best practices for print, radio, and television interviews
Anticipate reporter behavior, avoid common traps, and focus on key messaging
Guidance on messaging for written commentary before pitching to outlets
Identify strengths and weaknesses and strategies to refine content delivery
On-camera drills and constructive feedback
Interview preparation
Guidelines to stay concise and on-message, customized for you and your work
Design
We're here to help with your graphic design needs.
Promotional materials (print or digital)
Ad creative for your new book, event, project, etc.
Brand style guidebook
Social media post templates and channel art
Email newsletter design
Event programs
Report design
Posters
Onscreen graphics